The web site for the Los Altos Town Crier, the local newspaper for the hometowns of Silicon Valley satisfied to major requirements – provided clear information architecture for newspaper readers and automated workflow for the publisher.
Front page presented cover story, selected articles in featured sections, weekly poll and quick access to all sections in the current issue. Each article had a set of social bookmarks and easy navigation for other sections of the site. In addition to database search and Google search, the site had yearly/monthly archives, individual issue’s archives, which significantly augmented historical searches.
“Los Altos Online” section provided listings of local businesses and organizations, maps, directions, etc.
Weekly issue is generated from the xml generated by printing/publishing software (Quark/InDesign) from the files ready for the printer, thus ensuring consistency between .
Classified section was generated from the xml exported directly from PRE1-SmartPublisher by customizing settings for FileMakerPro. GoogleAds were located in the sidebars in several sections. Banner and tile ads were sold for each section of the site.
